Competencies

We develop or optimise creative and sales oriented marketing strategies and communication concepts and support their implementation. The core issue always revolves around the customer’s wants and needs.

A clearly defined position points the way for your potential customers. We hone or refocus your profile.

The integration of marketing into sales planning, with the goal to efficiently and effectively generate leads, is essential for the success of the company. We will help you get it right.

The customer journey must be aligned with and supported by target oriented analogue and digital communication tools. Our external view helps develop new and creative marketing ideas.

As a marketing accelerator, Peter Skala provides strategic and operative support. His focus is on optimal market positioning, from planning through to implementation, combined with aligned and harmonised strategic planning and a defined approach toward a selected target group. Latest project: stappone, the smartest insole

Every entrepreneur knows this situation: complex and diverse decisions need to be critically reviewed on a regular basis. Peter Skala provides an objective and professional external view that gives fresh impetus to think and act.

As a decision-maker and corporate successor, you are on the lookout for confidential discussions for fresh inputs of ideas or as a basis for decision-making. Peter Skala is there for you. Moreover, as a mover and shaker he provides unconventional ideas supported by the external view.

Marketing and sales managers must constantly bridge the gap between classic and digital customer processing. Peter Skala offers his services as a mediator for a constructive interdepartmental exchange of knowledge and experience, which promotes internal communication and supports the selection and monitoring of agencies and services.

Peter Skala is the initiator and partner of „MeineRaumluft.at“, one of the most successful topical platforms in the German-speaking area. This know-how in conveying content, either to the public at large or to a specific target group, is available to associations and advocacy groups.